Do you ever wonder how the Dude Ranch industry started? How did the idea of spending a week riding horses and experiencing the West ever come to be? Below is a blog from “Restless Native”, written by a third generation Colorado native, on the history of dude ranches that answers those very questions.
Early dude ranch fantastic, but almost forgotten
Dude, I want to be a cowboy. Perhaps more than almost any other fantasy.
As Willie Nelson said, “I grew up dreaming of being a cowboy, and loving the cowboy ways.” It has always been simmering in the background. Growing up in the West, that is probably no surprise. But obviously, I am not alone.
“A famous early dude was Theodore Roosevelt. After World War I the popularity of dude ranches increased enormously and during the 20s and 30s they were the main tourist attraction in the Rocky Mountain area. Writers like Owen Wister, Zane Grey and Mary O’Hara and painters like Remington and Russell brought the fabulous romance of cowboy life on an open frontier to millions throughout the world. Buffalo Bill’s Wild West Show was an unprecedented success in Europe and the East,” according to Bayard Fox, who established “The Bitteroot” ranch in Wyoming in 1972.
“Perhaps no other era in recent times has provided such picturesque color unless it is the East Africa of Isak Dinesen (Out of Africa), Beryl Markham (West with the Night) and Earnest Hemingway during much the same period. Two people who saw both cultures and wrote about them were Hemingway and Theodore Roosevelt though Roosevelt especially concentrated heavily on the hunting aspects of his long trip to Kenya.”
From The Dude Ranchers’ Association based in Cody, Wyoming:
“Dude ranching did not begin at a defined time. It evolved slowly from several divergent sources in different locales. The first organizational gathering of these independent- minded pioneers occurred in Bozeman, Montana in September of 1926 at the urging of the Northern Pacific Railroad. The rail road, looking for an additional source of revenue and a means to combat the new method of travel, the automobile, saw the dude ranches of the area as natural partners in the burgeoning tourism industry of the West. This meeting of ranchers from the Yellowstone area led to the formation of The Dude Ranchers’ Association,” according to the organization’s website.
“The Association’s original membership of thirty-five ranches from the Yellowstone area has now grown to 100-plus member ranches in 12 western states and two Canadian provinces. In spite of this growth, the Association today remains dedicated to preserving the beauty, natural resources, and the original western ranch experiences that attracted the first visitors.”
Within this framework, the association regulates standards, and promotes dude ranch vacations. The Dude Ranchers’ Association is a diverse group, composed of cattle ranches who accept paying guests and mountain top lodges that offer a ranch atmosphere.
“The formation of lasting bonds and memories still brings families back to ranches generation after generation. This is truly a living testimony to the timelessness of the values and standards of the original dude ranchers. Today, as it did over a century ago, the western dude ranch experience offers relief for both the body and spirit of those seeking refuge from the pressures and routine of modern life.”

